[July 2026] Gift Card integration update

🚀 Shopify Gift Card Update: New Fulfillment Flow & Better Customer Experience

Before July 2026, purchasing a gift card product triggered a known issue:

Duplicate Gift Codes: Shopify created a disabled code, while our app created an active one.
Confusing Emails: Shopify automatically sent an email containing the disabled code to the sender.

If you'd like to understand how the previous flow worked, please refer to HERE.
We’re excited to share that these issues are officially resolved.

What to expect with the New Update

This update introduces a smoother and more flexible gift card experience for both merchants and customers.

Single Gift Code: Exactly 1 active gift code per gift card product purchased.
Streamlined Emails: Only 1 email sent from VIFY to the recipient (no duplicate emails from Shopify).
Auto-Fulfillment: Seamless auto-fulfillment for custom-amount gift cards.
Shopify Flow Integration: Build automated workflows using VIFY triggers and actions in Shopify Flow.
Refreshed Email Templates: Send gift cards using professionally designed email templates.

How it Works

Our app now manages the fulfillment process directly instead of relying on Shopify. By taking over fulfillment, we successfully bypass Shopify's default gift card creation logic, allowing ONLY the VIFY gift card code to be delivered.

Action Required

To activate the new flow, please complete the following two steps:

Disable Shopify's Auto-Fulfillment Setting

Navigate to your Shopify Admin Dashboard > Settings > General > Order processing and turn off automatic fulfillment for gift cards.

Enable Auto-Fulfillment in the VIFY App

Open the VIFY app and enable auto-fulfillment using the option that best fits your store’s workflow.

Other Fulfillment Configurations

The behavior of your gift card flow depends on how the Shopify Auto-Fulfillment and VIFY Auto-Fulfillment settings are configured.

Scenario 1 (Recommended): Shopify Auto-Fulfillment Disabled + VIFY Auto-Fulfillment Enabled

This is the new fulfillment flow introduced in this update.

Only 1 active gift card code is generated.
The recipient receives 1 email from VIFY containing the gift card code.
The buyer receives only the standard Shopify order confirmation email.
No Shopify gift card email with a disabled gift card code is sent.

Scenario 2: Shopify Auto-Fulfillment Enabled + VIFY Auto-Fulfillment Disabled

Your current gift card flow remains unchanged.

Shopify generates a gift card that is immediately disabled.
VIFY creates a new active gift card with the same value.
The buyer receives the standard Shopify order confirmation email and a Shopify gift card email containing the disabled gift card code.
The recipient receives a separate VIFY email containing the active gift card code.

If this flow is currently working well for your store, you may continue using it.

Scenario 3: Shopify Auto-Fulfillment Enabled + VIFY Auto-Fulfillment Enabled

Both Shopify and VIFY will attempt to fulfill the order automatically.
As a result:

Shopify generates a gift card that is immediately disabled.
VIFY generates a new active gift card.
The buyer receives the Shopify order confirmation email and the Shopify gift card email containing the disabled gift card code.
The recipient receives a VIFY email containing the active gift card code.

This configuration does not prevent duplicate gift card creation and is not recommended.

Scenario 4: Shopify Auto-Fulfillment Disabled + VIFY Auto-Fulfillment Disabled

Gift cards are fulfilled manually.
In this configuration:

Shopify does not automatically generate a gift card.
No gift card email is sent automatically.
The merchant must manually mark the order as Fulfilled.
Once the order is fulfilled, VIFY generates 1 active gift card code and sends it to the recipient.

This configuration still results in a single active gift card, but requires manual fulfillment for every order.

VIFY Physical Gift Card

If you're using VIFY Physical Gift Card, this update does not affect your gift card generation flow.
Regardless of whether Shopify Auto-Fulfillment or VIFY Auto-Fulfillment is enabled or disabled:

Only 1 physical gift card code is generated.
The same gift card code is used consistently across the system.

The only difference is how orders are fulfilled:

If Auto-Fulfillment is enabled, orders are fulfilled automatically.
If Auto-Fulfillment is disabled, you'll need to manually fulfill the order before the gift card is sent.

Shopify Flow Integration

VIFY now integrates with Shopify Flow, allowing you to automate gift card workflows based on events in your store.

Available Triggers

VIFY can notify Shopify Flow when:

Gift Card Created: A gift card has been created successfully.
Gift Card Email Sent: A gift card email has been sent successfully.
Gift Card Redeemed: A customer has redeemed a gift card.

These triggers allow you to build workflows such as notifying staff, logging gift card activity, or sending follow-up communications.

Available Actions

Shopify Flow can also ask VIFY to perform actions automatically:

Create Gift Card: Create a new gift card.
Send Gift Card Email: Send an existing gift card to its recipient.

Optional Conditions

You can add Shopify Flow conditions between a trigger and an action.
For example:

When a Gift Card Created event occurs, notify your team only if the gift card value is greater than £100.
When a Gift Card Redeemed event occurs, notify your team if the remaining balance is below £10.

If no condition is added, the action runs every time the trigger is fired.

Bonus: Refreshed Email Templates

This update also introduces a collection of newly designed email templates.
Recipients will receive gift card emails with a more polished and professional appearance, making the gifting experience more engaging while maintaining the same gift card functionality.

In addition, this update introduces Reminder Email templates, allowing merchants to automatically remind recipients about their gift cards.
Reminder emails can be used to notify recipients about:

Upcoming gift card expiration dates.
Remaining gift card balance.
Other gift card reminders configured in your store.

Updated on: 30/07/2026

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